At a recent launch event in New Delhi, Sony has brought its latest Master Series 4K TVs to India. The company has launched two models of the A9F Bravia OLED TV powered by X1 Ultimate chipset. The A9F Master Series TVs equipped with Sony’s 4K HDR Processor which controls over 8 million self-illuminating pixels that deliver greater clarity and deep blacks.

Earlier, this year Sony launched its A8F OLED series with 55-inch and 65-inch panels, which employ the 4K HDR picture processor-X1 Extreme and the Acoustic Surface sound technology. The TV introduced Sony’s new X1 Ultimate processor, the same which is used in its latest launch.

The A9F master series is available in two screen sizes in the country – the 55-inch variant, and the 65-inch variant. The smart TV support 4K with HDR 10 and Dolby Vision and run on Android 8.0 Oreo operating system.

Bravia OLED Smart TVSony claims that the A9F Bravia OLED TV creates contrast and clarity with over 8 million self-illuminating pixels which are precisely and individually controlled by the Picture Processor X1 Ultimate. The X1 Ultimate Picture Processor is said to intelligently detect and analyze each object in the picture through Sony’s new Object-based Super Resolution mechanism for accuracy and detail.

Sony A9F comes with Acoustic Surface Audio+ technology to deliver a concert hall-like audio. Sony says that the improved Acoustic Surface Audio+ gets an additional actuator in the center of the screen and an extra subwoofer channel, totaling to a 3.2 channel sound system.

Sony has also introduced “Netflix Calibrated Mode” for the Master series. This feature is said to be specially developed to mirror the same picture quality as a studio evaluation master for TV. It also has an integrated voice-search that makes navigation easy. The TV has a built-in microphone that allows a user to speak to the TV to find shows, movies, among other content.

Both the variants of the new Sony Bravia Master Series A9F will be available in India across all Sony Centers, and major electronic retails stores starting from September 20, the 55-inch variant priced at Rs. 3,99,990 and the 65-inch variant priced at Rs. 5,59,990 respectively.