Facebook has its own platform for raising money for some good cause or some charitable goods to help those in need. Today Facebook announced that, on the charity platform alone, they have raised over $1 billion for nonprofit and personal causes. Being influenced and encouraged by this, Facebook has decided to bring nonprofit fundraising tools to Canada and Australia. Along with their partner PayPal, Facebook will be giving a huge donation of a total $7 million for all US-based nonprofit fundraisers. The collaboration with PayPal is for Giving Tuesday which is taking place on upcoming 27th November 2018 on Facebook.
Facebook introduced charitable giving tools in 2015 hoping to help and serve the community better. Since then, people have raised over $1 billion on Facebook through Facebook Fundraisers and Donate Buttons. Over 20 million people have used Facebook’s charitable tools and they have either donated or started fundraisers of their own using the tools provided by and available on Facebook. Facebook has been able to branch out of the US and now 19 countries have been involved in that scheme, that is to say, 19 counties now can receive donations directly through Facebook. It has been able to help Save the Children foundation, No Kid Hungry foundation, the Marine Mammal Center, the ASPCA, Stop Soldier Suicide, St. Jude and International Rescue Committee to name a few.
As mentioned before, Facebook is expanding their charitable tools and making it available in Australia and Canada too. On this upcoming Giving Tuesday, Facebook is catching up to a total of $7 billion in donations made on Facebook to eligible US nonprofits. This is the biggest amount that Facebook has been able to raise so far. This upcoming Giving Tuesday is special because it will be the platform’s first time hosting the event from their Facebook Page to share updates and fundraiser stories from across the community. Facebook has expressed their gratitude to their ever-growing community which has made this possible on their official website.