According to the Wall Street Journal reports Apple had cut down the production orders for three iPhone models which were launched in September. It had lower than expected demand for the new iPhones and it was the decision to display more models as it was difficult to expect the number of the components and the handsets required for the company, according to the paper.
There was a lower than expected forecast of the sales for the Christmas quarter, this created a storm for the Apple stock investors stating certain suppliers to warn about the supplies that actually pointed weaknesses to the iPhone sales.
There had been difficulty in forecasting the problematic iPhone XR as Apple cut off the production to nearly to the third of 70 million units. Some suppliers have even asked to produce the devices between September and February.
Last week, several suppliers were informed that it may lower the plan for the production plan for iPhone XR.
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However, the company had started selling the latest device for the phone generation, the iPhone XS, and iPhone XS Max in September and the XR model in October. However, it didn’t respond to the request for the comments regarding its usual business hours.
As per the reports, it won’t report the device unit sales as the part of its financial quarterly releases. So the wait would be till January to hear out the specifics about the iPhone performances. Apple was highly optimistic about the initial forecast for iPhone X and it did cut the orders by 20 million units.
As per the latest report, Apple has informed some of its suppliers that the company has lowered down the production plan for iPhone XR. The tech giant has unveiled three new generation iPhone – iPhone XS, iPhone XS Max and iPhone XR XR model in October.