To mark Amazon launchpad’s second anniversary in India, Amazon will be celebrating the anniversary with ‘Innovation Day’ on Wednesday, December 5.

Amazon Launchpad currently hosts more than 40,000 unique products across 30 categories in India. Innovation Day is a special one-day event where products listed on Amazon Launchpad will be available at special prices for 24 hours. Amazon launched Launchpad back in December 2016 with a focus on enabling young companies to sell their innovative products on Amazon’s online marketplace in India.

The one day Innovation Day will offer products listed on Amazon Launchpad with discounts up to 40 percent. It will launch new products from start-ups such as Actofit, Shifu, Water Science, Phool, and others. The discount offer will include categories from electronics, toys and games, home and kitchen, and others. The Amazon Innovation Day sale will go live at 12 am on December 5 and will last for 24 hours only.

It will mark as a promotional platform for many start-ups in an attempt to bring innovative products from these young companies to its customers at an affordable price point. It is hoped to be an ideal online destination for both young Indian startups and early adopters. No doubt Amazon never fails to amaze us.