Disclaimer: We may earn a commission if you make any purchase by clicking our links. Please see our detailed guide here.

Follow us on:

Google News
Whatsapp

BMW Group launches online ride-hailing service in China

Moupiya Dutta
Moupiya Dutta
She finds it interesting to learn and analyze society. she keeps herself updated, emphasizing technology, social media, and science. She loves to pen down her thoughts, interested in music, art, and exploration around the globe.

Join the Opinion Leaders Network

Join the Techgenyz Opinion Leaders Network today and become part of a vibrant community of change-makers. Together, we can create a brighter future by shaping opinions, driving conversations, and transforming ideas into reality.

A tough challenge to Didi Chuxing. BMW has become one of the first foreign companies to be granted a ride-hailing operating license in China. It has introduced a ride-hailing service in China, Chengdu which is the capital city of the Chinese province Sichuan and has a population of over 14mn people.

By adding a premium mobility option, the company seeks to expand its mobility services. The ride-hailing service will complement the current ReachNow car-sharing business which was started in Chengdu in partnership with EVCARD in December 2017 and runs a fleet of 100 BMW i3 electric vehicles. The new Ride-Hailing service offers an additional mobility solution for those who do not wish to get behind the wheel themselves. Customers can use the BMW ReachNow App to either pre-book or instantly book a Ride-Hailing service.

Jochen Goller, president, and CEO of BMW Group Region China said customers’ demands for vehicles had changed spectacularly over the years, and Chinese customers are younger and more avant-garde than customers from the European and US markets and therefore, it is essential for the company to promote the business regarding connectivity mobility and other services in China.

The company estimates that by the end of this year BMW will build 80,000 charging poles making it a total count of more than 150 cities across the country, offering free charging facilities and services to individuals in more than 135 cities across China.

It is indeed a big challenge for its rival company Didi Chuxing to sustain alongside with BMW.

Join 10,000+ Fellow Readers

Get Techgenyz’s roundup delivered to your inbox curated with the most important for you that keeps you updated about the future tech, mobile, space, gaming, business and more.

Recomended

Partner With Us

Digital advertising offers a way for your business to reach out and make much-needed connections with your audience in a meaningful way. Advertising on Techgenyz will help you build brand awareness, increase website traffic, generate qualified leads, and grow your business.

Power Your Business

Solutions you need to super charge your business and drive growth

More from this topic