Google India introduced a revamped Google My Business application to help businesses be present where customers are. Google India has launched an entirely new, redesigned, Google My Business app which is a free tool for SMBs to start their digital journey through listings on Google. This will also help the firms keep their business presence up-to-date on Google Search and Google Maps.

The revamped version is all meant to help small and mid-size businesses (SMBs) manage profile on-the-go and boost customer engagement. It allows companies to update their profile, converse with customer’s on-the-go.

A bundle of new features has been added such as the original post button, a customer tab, and the bottom navigation bar, allowing businesses to follow and message customers directly from the app, enhancing engagement between both the parties. Hence encouraging firms to manage their presence on Google in real time to make their profiles more appealing and interact with customers.

It includes new customer tabs that allow businesses to respond to customers reviews and get notifications on new customer connections as well. And with the new bottom navigation bar, businesses can track results that matter, as it provides ‘one-tap access’ to the home tab, new customers tab, and profile tab.

The new, free Google My Business app is available for download in Google Play or the App Store. Websites with Google My Business enables SMBs to create a free mobile-optimized site in 10 regional languages, and over 800,000 Indian businesses are already using it.

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