With constant exposure to adulterated air endangering the health of those who live with it, Google decided a couple of years ago to make more use of those Street View cars as they tour U.S. roads, fitting them with devices that gather pollution data.

Google Street View cars are going to measure pollution in Amsterdam in a joint project with the city council and the University of Utrecht. The Google Street View cars will be tasked with the important responsibility of monitoring the air quality in Amsterdam.

Two cars will be equipped with sensors which will pick up the amounts of nitrogen monoxide, nitrogen dioxide, fine dust particulates, and black carbon in the air in each street. Scientists from Utrecht University will plan the route for driving and lead the data validation for analysis. The analysis will help scientists to have better insights for the public to spread awareness about air pollution and help people take action.

The hope is that the project will generate hyperlocal data to effect change when it comes to policy. The city of London isn’t just tackling the air monitoring initiative but Amsterdam too. Ultimately, this study could help to improve air quality for hundreds of millions of city residents in the world over.

Sign up for Newsletters

Subscribe to our newsletter and never miss an update on the latest tech, gaming, startup, how to guide, deals and more.

Showcase your brand this holiday season

Place your brand on TechGenyz with sponsored content, display ad, newsletter, product review, and more that will give more trust to your prospects, boost website traffic and increase conversions. Avail discount up to 55%. Join thousands of businesses and start growing your business.

Claim the Offer