After launching Google Pay, two years ago and following its subsequent popularity in India, Google is introducing the Spot Platform powered by Google Pay. The Spot Platform is created keeping in mind the business world and how a business can grow beyond the boundaries of being a local phenomenon and presenting it to the national, if not global stage. The Spot Platform will specifically strengthen the relationship between the business owners and their customers by bridging the gap between the offline and online worlds.
Spot’s Order API and the Messaging API create a conversational framework for the merchant and the buyers. The Messaging API can surface relevant messages post checkout to the user and the Order API provides real-time tracking for delivery orders. The APIs provide frictionless UX for things like signing in, payments and sharing.
As is the case with any payment service, Google’s main concern with Spot is again the privacy and security. The data provided by the user is not used elsewhere without the consent of the user at any time. The Spot has been rolled out to all Google Pay users.
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