Disclaimer: We may earn a commission if you make any purchase by clicking our links. Please see our detailed guide here.

Follow us on:

India Smartphone Shipments Reach 33 mn Units in Covid-Hit Q2: Report

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.

Join the Opinion Leaders Network

Join the Techgenyz Opinion Leaders Network today and become part of a vibrant community of change-makers. Together, we can create a brighter future by shaping opinions, driving conversations, and transforming ideas into reality.

Despite the lethal second Covid wave, the smartphone shipments in India grew 82 percent (on-year) to reach over 33 million units in the April-June quarter, a new report showed on Wednesday.

The market declined 14 percent sequentially due to a fall in consumer sentiment during the second Covid wave. Still, the decline was less than expected due to the resilient nature of the smartphone market, according to Counterpoint Research’s Market Monitor service.

Xiaomi (including the POCO brand) once again led the market with a 28 percent shipment share. The brand registered its highest-ever ASP (average selling price) in a single quarter due to the strong performance of the Mi 11 series.

Samsung captured the second spot with an 18 percent share, while Vivo captured the third spot with a 15 percent share.

realme became the fastest brand to reach 50 million cumulative smartphone shipments in India.

Smartphone shipments witnessed low volumes during April and May.

“However, the market saw a pent-up demand in June as restrictions were lifted and stores started to reopen. Offline-centric brands were more affected during April and May as consumers were preferring online channels for purchases,” said senior research analyst Prachir Singh.

Brands like Xiaomi and realme were able to maintain high volumes leveraging their better online reach, he added.

OnePlus grew more than 200 percent (YoY) in Q2 2021, driven by the OnePlus 9 Series. The brand led the premium market with a 34 percent share.

“Chinese brands held a 79 percent share (in Q2). The share of 5G smartphones is constantly increasing, crossing 14 percent in the June-ended quarter. realme was the top 5G smartphone brand with a 23 percent share, followed by OnePlus,” said research analyst Monika Sharma.

Partner With Us

Digital advertising offers a way for your business to reach out and make much-needed connections with your audience in a meaningful way. Advertising on Techgenyz will help you build brand awareness, increase website traffic, generate qualified leads, and grow your business.

Join 10,000+ Fellow Readers

Get Techgenyz’s roundup delivered to your inbox curated with the most important for you that keeps you updated about the future tech, mobile, space, gaming, business and more.


Find Apps

The Ultimate Hub for Discovering Apps Unlock a world of apps: your ultimate hub for exploring and discovering limitless possibilities for on your every needs.

Power Your Business

Solutions you need to super charge your business and drive growth

More from this topic