On Wednesday, homegrown social commerce platform Meesho announced that it had become the most downloaded e-commerce app globally in October 2021.
Meesho saw over 57 million downloads across the App Store and the Play Store from August to October 2021, as per App Annie, making it the most downloaded app across all categories in India.
“We have always kept our users at the heart of our innovations. Whether it is our industry-first 0 percent commission model for sellers or building a nimbly-sized application, we are ensuring Meesho is easy to use for users even from the farthest corners of our country,” Vidit Aatrey, Founder and CEO of Meesho, said in a statement.
“Our success comes from a laser-sharp focus on building for India’s Tier 2 markets. With an aim to democratize internet commerce for everyone, we will continue to digitize India’s unorganized retail industry with more Bharat-first initiatives,” Aatrey added.
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According to a recent Sensor Tower, during this period, the homegrown social commerce platform also became the only Indian company and e-commerce platform to feature among the top 10 most downloaded non-gaming apps across the world in October 2021.
With new additions such as sports and fitness, pet supplies, and automotive accessories, among others, Meesho has now grown its roster to over 700 product categories.