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Author at TechGenyz

Alex Williams

My name is Alex Williams. I am a journalism graduate, and a rookie blogger trying to find my luck. Blogs are the perfect opportunity for presenting yourself to wider audience, getting the chance to showcase my expertise and receiving recognition. I am a regular contributor atBizzmark Blog. Find Alex on:

4 Best Marketing Strategies to Increase Sales

Are you struggling with sales? Are you about to start your marketing campaign but have no real idea how to go about it? One thing you should not do is just act without any real plan. Here is why: Imagine a small company – they sell good products and want to advertise them so they […]

7 Consumer Fraud Protection Tips to keep yourself safe

These days, it’s super-easy to pull a consumer fraud on an average Jane and Joe: greenwashing, overcharging, and other clever marketing ploys are all the tricks profit-hungry brands use to max out sales even if their offerings aren’t exactly worth the price tag. Still, the fact that frauds are thriving doesn’t mean you should let […]

How to manage your underperforming employees

Think of your business as a train comprising of multiple wagons, where one wagon can be technology, another accounting, and so on. In this image, managers are train drivers steering the locomotive, while the employees are the engine that is keeping everything in motion. However, that engine consists of many tiny parts. In order for […]

How to give your customers an opportunity to fall in love with your business

Running a successful business can be challenging, especially nowadays when businesses are rising up on every corner. The competition is fierce and all the well-known tricks no longer work as every business already uses them. So, what is left for you to do as a business owner? Well, it might be a good option to […]

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