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Author at TechGenyz

Anwar Shaikh

Anwar Shaikh writes about AI, cloud, automation and enterprise technology solutions such as CRM and ERP software. A self-made writer and digital marketing manager, Anwar writes for Sage Software Solutions Pvt. Ltd., a leading provider of cost-effective and scalable ERP solution to small and mid-sized businesses across India.

How digitization is changing the enterprise technology ecosystem

Enterprise technology has been the cornerstone for businesses across the world for quite a few years now helping to bridge and streamline critical operations. In fact, all of the major industry verticals have joined the race to digital transformation, which is quite evident with the heavy investment that businesses are pouring in to stay ahead […]

The most important tool every marketer should be using

Stuck in an ice age, some marketers still work with spreadsheets when it comes to customer relationship management. Though spreadsheet is a great tool, it has its share of restrictions and a growing company simply cannot run its critical operations with the help of spreadsheets alone, and marketing is no exception. Customers are the backbones […]