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Amazon acquires patent for blended-reality mirror to give user VR experience

Jan 4, 2018, 8:39 am

In a published patent today, Amazon revealed its ideas for a Blended-Reality Mirror. The mirror will use sophisticated technologies to blend the reflection of the object with a virtually real background. In doing so, it aims to provide Amazon customers with the ability to not only try out dresses virtually but also to do it in an accurate backdrop.

This new technology is an upgrade of Amazon’s pre-existing Echo Look Camera. The Echo Look Camera, still being marketed as an invitation-only ‘style-assistant’, takes a picture and blends it with a virtually real background. What it fails to do, however, is complete the effect in real time. The Blended-Reality Mirror, with its complex network of cameras, projectors, mirrors, displays, and lights, has set out to do just that.

When the user views the mirror, the user sees a reflection from the mirror of illuminated objects in the scene and the transmitted images from the display device through the mirror, the transmitted images being perceived as part of the reflected scene. – Inventors


Images reflected by the mirror and illuminations transmitted through the mirror will blend together to create the virtual reality, while sophisticated face-tracking sensors will help a person see a realistic picture from all angles in real time. There is some incredulity regarding the possibility of taking such a complex hi-tech concept and developing it into a physical reality. But reports of Amazon’s acquisition of Body-Labs based in New York in October 2017, indicate that a Blended-Reality Mirror may soon become an actual object. If Amazon succeeds in creating this Mirror, it will undoubtedly revolutionize the idea of clothes modeling.

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