Augmented Reality

Qualcomm Brings Out ‘Snapdragon Spaces’ AR Developer Platform

Chip-maker Qualcomm on Wednesday introduced Snapdragon Spaces XR Developer Platform; a head-worn Augmented Reality (AR) developer kit to enable the expansion of existing apps and create new ones to take advantage of AR devices. With proven techno...

Amazon Will Launch a Salon in London With AR Tech

Amazon is opening a salon in the UK, where it says it will trial the latest industry technology, including augmented reality (AR). The AR app lets the customers see what different hairstyles and colours look like on them before they decide on a c...

Sony establishes SynecO keeping in focus augmented ecosystem technology

Sony has announced that to focus on Synecoculture and other environmental technologies related to the augmented ecosystem, the company will establish a new branch called SynecO. This new branch will also shift its focus to the co-production framing ...

Future of Healthcare infused with Augmented Reality

Healthcare has long been at the forefront of innovation. The integration of different technologies has helped transpose and shape healthcare as we know it today.  Technology such as Magnetic Resonance Imaging (MRI) is a medical imaging technique ...

Why all Small and medium-sized enterprises need Mixed Reality to survive

Small to medium-sized enterprises breaking into the market aren’t only in competition with big businesses. They are also battling between themselves for the attention of customers, business funding, and good press. Markets dominated by the big playe...
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