SEO tips: The best marketing apps for eCommerce business

Are you planning to start your own eCommerce business? Starting a business and running it successfully is not as easy as it sounds, it requires a lot of efforts for managing people, constantly checking stock levels, running to the market to pay bills and more. You spent months in ordering and organizing products to develop […]

7 Strategies to drive the right traffic for more conversions and revenue

All individuals who are engaged in a web-based business always explore new ways that could help them to increase traffic to websites. A steady flow of website traffic helps them sell more products/services, build a large customer base in a short time span and expand the business venture in all directions. There is cut-throat competition […]

Ways Content Marketing helps eCommerce businesses grow

People are talking about content marketing and how it’s necessary to increase rankings, but only a few marketers will go in depth to explain other ways content marketing can help a business grow. Yes, it helps with SEO, but content can do so much more than that. It can help bring your brand to life, […]

Top 7 Secrets to qualify in a Digital Marketing Interview

You would have already had an advanced digital marketing training from home or some digital marketing training institutes. You would have already perfected your CV, would have written excellent cover letters and would have already applied for a large variety of jobs. As a result, you have received a response from the potential employer. So, […]

Cold Emails: Why did nobody take the time to read yours?

Let’s assume that you own a business. And let’s assume that you have already picked out what your business is about and who your target audience is. You’re all set and ready to begin and you’ve already decided that an email campaign is essential. That’s a great call. In this day and age, email marketing […]

5 Ways to incorporate Creative Content into your Marketing Strategy

Uninspiring marketing campaigns are a dime a dozen, so it takes a brand with the chutzpah to create one that resonates with its customers. The best marketing campaigns are those with real creativity, a unique edge that eschews the tried-and-tested methods and makes them stand out from the crowd. So if you’ve lost your marketing […]

9 Influencer Marketing Hacks to avoid a myriad of challenges and earn better ROI

According to Social Media Today, 94% of internet marketers using influencer marketing say that it generates about 11 times more return on investment than traditional ads. That is because only 33% of consumers trust paid media ads with a whopping 90% trusting peer recommendations. Though this form of digital promotion is high performing, brands have […]

Why your marketing team need to rethink about lead generation and its tools

In the business industry, lead generation is supposed to be the basic building block for getting complete success in all aspect. Lead generation is like a must cup of tea for every business either it is big or SME’s (Small medium enterprise). Therefore for your clear-cut business promotion as a marketing team think again and […]

5 Marketing techniques that will work better for your business than others

In today’s digital world, a lot of things seems to happen on the internet, and this includes shopping whereby consumers visit the internet first to look for commodities or services they need. This means that businesses that will ignore the importance of active online presence will lose a great chance of acquiring and retaining potential […]

7 Landing page tips marketers should try to create effective design for website

A landing page in digital marketing is a standalone webpage that has been created with the specific purpose of marketing or advertising a campaign. This is basically where a visitor lands when they click on a Google Ad or similar search. Landing pages have a single focus known as a CTA or call to action. […]

How does Digital Marketing increase number of new leads

The digital world has brought a lot of distractions to many people. With the many fun pages on the internet, people are cluttered to this world. Content and social media marketing can be a bit hectic to deliver to your audience. Despite the digital tactics used by digital marketers, this is a slow process that […]

Why your business should have a great logo

Firstly, let’s understand in short – What is a Logo? A logo is a combined form of text and a visual symbol that represents your brand. Several logos have a powerful symbolic connection associated with their audience’s memory such as the McDonald’s golden arches – so it’s easy to see how a logo plays a […]