- Sep 21, 2021
The demand for web design has skyrocketed. This is because every business must have a website to be able to sell its services or products over the internet. Besides that, a website helps improve interactions between customers and business owners. On the other hand, the design of a website plays a crucial role in attracting and maintaining followers. Whether you run a blog or an online store, the design of your website is a reflection on your level of professionalism as an individual and as a business entity.
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Over the years, web designers have come up with design ideas that guarantee improved user experience. Some of these solutions are meant to eliminate common problems such as low loading speed, font readability, and engagements. Here is a list of web design trends you should be aware of in 2019.
1. Minimalist Design
Whether you are coding a website on your own using free online wizards or you have hired a Web Design Agency, the design of the portal must embrace the minimalist approach. Unlike in the past when a website used to be crowded with all types of design elements, the websites that will be coded in 2019 will definitely have few elements of design. This is because coders have realized that a website that has many elements confuses visitors and takes ages to load.
Most websites will, therefore, use a few bright colors, more white space and two-dimensional illustrations that are simple to understand. For a start, more white space makes it easy for people to read the content of a website. In addition to that, it makes easy to navigate through various pages. Bright colors help in putting more emphasis on and improving the appeal of the website to potential visitors. When the colors are few, the website loads in seconds which in return reduces bounce rates and increases click through.
2. Animated GIFs
The people that use the internet today to look for information have short concentration spans. This means that they give priority to websites that offer the solutions that they need right away. In fact, traditional images are being replaced by animated GIFs. This is because ordinary images pass a vague message while a GIF is much like a video. The GIFs are therefore being used to attract the attention of website visitors. The advantage of GIFs is that they entertain while still conveying information that has been summarized within a short period of time. The other advantage is that GIFs are designed to run different browsers and across various devices.
3. Chatbots and Accessibility
Startups will really benefit from chatbots because they will not need to hire customer support crews to handle customer inquiries around the clock. Since such businesses have limited resources, chatbots will enable them to maintain engagements with customers without straining their budgets. In fact, these chatbots are able to handle multiple inquiries than their human counterparts. When employees are allowed to handle customer queries, they are more likely to be overwhelmed. In addition to that, they are able to save time by transitioning fast between cases that are brought forward by customers.