Crises a global concern, which comes without any prior intimation. At such times social media becomes one of the most important platforms to share the important updates accordingly. People choose social media like Facebook to let their close ones know that they are safe. Not only this, many people in these situations get help from this social media site at a great level.
To promote this Facebook has decided to roll out a new feature which will help business and other organizations to participate in helping people affected due to crises. Facebook has started rolling out the feature to the organizations like Direct Relief, Lyft, Chase, Feeding America, International Medical Corps, The California Department of Forestry and Fire and Save the Children.
This feature is expected to roll out soon in coming weeks to more businesses. With the help of this tool, the organizations can post in Facebook Community Help in order to provide critical information and services for people to get the help during crises. Facebook had rolled out this Community Help feature about one year ago. This feature was added with an intention to provide help during a crisis through various ways.
The ultimate benefit of this Community Help will be that the business organizations will be able to post in Community Help by which they can reach to communities affected by crises. They can support people by helping them in finding free transportation facility to and connecting volunteers with organizations.
Last year some of the most unusual crises were evidenced by people like flooding in Brazil (May), Hurricane Harvey in the US (August), the attack in Barcelona (August), the flooding in Mumbai (August) and the earthquake in Central Mexico (September). During this time many people were connected through this Community Help feature. Thanks to Facebook as near about 500 different crises were managed by the help of this feature.
Facebook officially stated that it always strives towards providing help to those people who need to recover and rebuild after a crisis. For this, they constantly try to develop and build tools that can help people to be safe and connected.With this feature, business organizations will have an opportunity to build a strong community network.