Just like last year, Apple will be making donations to the National Parks Foundation with a new Apple Pay donation program and Apple Watch Activity Challenge. Starting from August 24 it says that the company will donate $1 to the National Park Foundation for every purchase made using Apple Pay online at apple.com, or through the Apple Store app in the U.S.
Apple confirms that starting from August 24 to 31; it will donate $1 to the National Park Foundation “for every purchase made with Apple Pay at any Apple Store, on apple.com or through the Apple Store app in the US.”
It is also to start a National Park-themed Apple Watch Activity Challenge on September 1 to accompany the donation program. This new program will initiate Apple Watch users worldwide to walk, run, or do a wheelchair workout for 50 minutes to earn an Activity app award and stickers that are inspired by national parks. The specific reason for 50 minutes workout is essentially a tribute to Redwood National Park’s 50th anniversary.
America’s national parks are treasures everyone should experience, He continues as they are proud to support them again this month by donating a dollar for every purchase. – Tim Cook, Apple CEO
The company comes in support to protect national parks through projects like habitat restoration and historic preservation by luring the next-generation of park stewards through programs like Open OutDoors for Kids, Apple says.
Apple has also highlighted its success on a related initiative, it mentions how they have protected and created enough sustainably managed forests to cover its current and future paper use. Hence this is not the first time that Apple has taken such initiative. Last year too it planned the same event making it a grand success.