Live Updates: COVID-19 Cases
  • World 11,843,757
    Confirmed: 11,843,757
    Active: 4,487,863
    Recovered: 6,812,433
    Death: 543,461
  • USA 3,059,428
    Confirmed: 3,059,428
    Active: 1,588,735
    Recovered: 1,337,346
    Death: 133,347
  • Brazil 1,643,539
    Confirmed: 1,643,539
    Active: 505,217
    Recovered: 1,072,229
    Death: 66,093
  • India 742,016
    Confirmed: 742,016
    Active: 264,663
    Recovered: 456,710
    Death: 20,643
  • Russia 694,230
    Confirmed: 694,230
    Active: 219,856
    Recovered: 463,880
    Death: 10,494
  • Peru 305,703
    Confirmed: 305,703
    Active: 97,312
    Recovered: 197,619
    Death: 10,772
  • Chile 301,019
    Confirmed: 301,019
    Active: 26,340
    Recovered: 268,245
    Death: 6,434
  • Spain 298,869
    Confirmed: 298,869
    Active: 270,481
    Recovered: ?
    Death: 28,388
  • UK 286,349
    Confirmed: 286,349
    Active: 241,958
    Recovered: ?
    Death: 44,391
  • Mexico 261,750
    Confirmed: 261,750
    Active: 70,974
    Recovered: 159,657
    Death: 31,119
  • Iran 245,688
    Confirmed: 245,688
    Active: 26,757
    Recovered: 207,000
    Death: 11,931
  • Italy 241,956
    Confirmed: 241,956
    Active: 14,242
    Recovered: 192,815
    Death: 34,899
  • Pakistan 234,509
    Confirmed: 234,509
    Active: 94,713
    Recovered: 134,957
    Death: 4,839
  • Saudi Arabia 217,108
    Saudi Arabia
    Confirmed: 217,108
    Active: 60,252
    Recovered: 154,839
    Death: 2,017
  • Turkey 207,897
    Confirmed: 207,897
    Active: 17,345
    Recovered: 185,292
    Death: 5,260
  • South Africa 205,721
    South Africa
    Confirmed: 205,721
    Active: 104,563
    Recovered: 97,848
    Death: 3,310
  • Germany 198,243
    Confirmed: 198,243
    Active: 6,449
    Recovered: 182,700
    Death: 9,094
  • Bangladesh 168,645
    Confirmed: 168,645
    Active: 88,392
    Recovered: 78,102
    Death: 2,151
  • France 168,335
    Confirmed: 168,335
    Active: 61,107
    Recovered: 77,308
    Death: 29,920
  • Canada 106,106
    Confirmed: 106,106
    Active: 27,571
    Recovered: 69,827
    Death: 8,708
  • China 83,565
    Confirmed: 83,565
    Active: 403
    Recovered: 78,528
    Death: 4,634
  • Netherlands 50,694
    Confirmed: 50,694
    Active: 44,562
    Recovered: ?
    Death: 6,132
  • S. Korea 13,181
    S. Korea
    Confirmed: 13,181
    Active: 982
    Recovered: 11,914
    Death: 285
  • Australia 8,755
    Confirmed: 8,755
    Active: 1,194
    Recovered: 7,455
    Death: 106
  • New Zealand 1,536
    New Zealand
    Confirmed: 1,536
    Active: 22
    Recovered: 1,492
    Death: 22

SEO for the health industry in 2020

Author at TechGenyz SEO
Medical SEO

It is no longer a secret that the healthcare industry is evolving. There are new innovations every day, which means more competition. Therefore, it is important to ensure that you stand out among the rest in your field. Investing in SEO is one of the best things to do. Why? Healthcare consumers are like any other consumers. When they have health issues, they turn to the internet. 

Fortunately, some health SEO strategies can make you rank top on search engines. Here are some of the SEO strategies for 2020 that you need to invest in: 

Link building 

Link build will become more prevalent in 2020, and it is essential to develop a strategy that establishes quality links. Links are one of the ways that Google identifies that a site can be trusted. You should focus on quality rather than quantity when creating the links. It is wise to have one link to a trusted site rather than many links from irrelevant websites. 

Are you not sure whether SEO strategies work? Well, click here and find out how you can calculate the return from SEO of your healthcare site. In this article, you will learn how you can determine whether SEO strategy is working for your website.  

Mobile optimization 

A large number of website traffic is from mobile devices today. However, most healthcare marketers’ are yet to optimize and embrace mobile-friendliness fully. If you want to rank top on Google in 2020, consider mobile optimization of your site. It will enable you to stay connected with on-the-go patients. 

Content is still the king 

Quality content is still the key to rank top on Google search engine. As you consider the healthcare SEO marketing strategy, have a look at the content that you currently have and the content you plan to publish soon. Then come up with the best ways that you can optimize the content to maximize the visibility of your practice. 

Use of medical-based keywords 

Gone are the days when one could get away with the stuffing of keywords to rank high on search engine websites. Today, the algorithms of search engines have really changed and are quite advanced. However, this does not mean that keywords are not relevant. What you need to do in 2020 is to focus on medical search terms that are pertinent to your location. Focusing on local keywords is a strategy that has more advantages for medical practitioners than you might think. 

Active blogs 

Sites with active blogs attract nearly 70% more leads. This is not surprising because when you have high-quality and relevant content on your health website, it will attract more visitors. To rank higher on Google, try embracing this SEO technique. 

Voice search 

The use of voice command is becoming a popular way of searching for content on the web. Most consumers prefer to speak on to their smart devices instead of typing out queries. Since it is convenient and faster, and this technique is catching up faster. If you want to stand out among your competitors, consider adopting voice searches. 

These are the top Healthcare SEO strategies in the rise in 2020. Consider investing in these strategies if your healthcare practice wants to improve its visibility. 

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