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ASUS back again with new launch: Zenfone 4 Series is on the way

Shruti Gupta
Shruti Gupta
Content writer at TechGenYZ

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ASUS is all set to rock the market again, after getting so much love from customers, the company very soon to launch its flagship Zenfone 4 Series, say in May 2017. Well, we can say that 2017 is lucky year for ASUS not only because of its Zenfone 4 but also the rate of shipment of its smartphone is increased by twice from its previous year. Over 35 million smartphone were shipped by ASUS, great business by ASUS.

Zenfone AR and Zenfone 3 Zoom, presented at CES 2017 may be the ruling smartphones of the year and moving ahead may be the forthcoming Zenfone 4 series can get highest profit this year. From the news of company’s supply chain, they said that company is going to launch new series of Zenfone devices in May.

We don’t have so much info about ASUS’s new release but surely they had done some changes and updates in its hardware, you can say that it is rise in the price smartphone. Doubtfully, we don’t know that this constant increasing in the price of smartphone is good for them or not but after witnessing such a high standing of Zenfone 2 series from 2015. Knowing that it became so much popular because of its price, but we should also not forget that Zenfone 3- smartphone with its pretty penny failed to earn any profit for company last year.

According to information, the Taiwanese company shipped 17.5 Million Zenfone Series smartphone, a 14.6% markdown from its 20.5 million units that are shipped in year 2015. The extreme high pricing of the Zenfone 3 Series put their fans down, and the result is they have decrease in their sales.

Well, thinking towards of it positive side lets hope that well planned strategy of ASUS of large shipping number as well as launch of Zenfone AR, Zenfone 3 zoom and Zenfone 4 Series will surely give some relief to company.

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