Perceptually positioning a brand in the consumer’s mind is a rather hefty task. A negative perception of the brand will lower the sales of the products and services and eventually lose potential and targeted customers. A positive one can change the buying behavior of the individual and make him or her a loyal customer. Hence, […]

Many of us take for granted that we can use the internet for just about anything – like social media, watching TV, or even reading the new – without any limitations. That is not the case across the globe. Several large and modern countries have governments that censor technology, including access to the internet. For […]

These are the best skills of Alexa and Amazon Echo, the ”applications” that we can install on our device to make Alexa more interactive and can help us in more tasks, or also entertain us if that is what we are looking for. Amazon Echo launched in India a month ago, and sure they have […]

Google Drive is a lifesaver when it comes to safe data backups. There is no doubt in the fact that it is one of the most simple and efficient cloud storage options that offer up to 15 GB of free storage space. In earlier times, Google Drive offered limited options; however, with time, Google now […]

Being a gamer doesn’t mean that playing games are your only pastime. Maybe you’re looking for additional ways to spend your off hours and aren’t sure what you might enjoy partaking in the most. The following list will give you a good starting point for discovering other ways to spend your days besides solely gaming. […]

Broadcast sites and services have gained a huge following in recent years, especially Netflix, which is most famous among them and has impressive numbers. But there are also pirate transmission services, for those who choose or can not afford the official platforms. Still, torrent sites remain popular for a variety of reasons. The Pirate Bay […]

Did you know that it was Twitter that made hashtags so popular? The fact is that, if you run a business, hashtags are an essential part of your social media marketing strategy. They are your path to boosting your recognition on the internet, driving engagement with your brand, and increasing the loyalty of your customer […]

All entrepreneurs who launch their own business need to understand that there is always a risk involved in this line of work. All business ideas carry risks and no matter what the economic climate may be, what the market may look like, how products are currently selling and so on; there is always some risk […]